Developing all F&B brands for the opening of Asia’s Best MICE Hotel, CEI Asia Industry Awards
Being one of Asia’s iconic developments, all brand touchpoints at Marina Bay Sands are designed to impart a sense of exclusiveness.
1. Fuse
2. Paiza
3. Rise
4. Sancy
5. Santi
6. SweetSpot
7. Tong Dim
2. Paiza
3. Rise
4. Sancy
5. Santi
6. SweetSpot
7. Tong Dim
IMMORTAL also designed the Sands' Paiza Club for (high net worth) members following immersive research, while full-scale branding programmes were implemented for the resort's Food & Beverage offerings, which counts several premium and celebrity chef restaurants.
